WordPress Developer at TheraYog - India

About the job

Location: Noida Sec 65 Compensation: ₹6 LPA Experience: 3+ years

Company: TheraYog Private Limited

TheraYog is a wellness company deeply committed to excellence in holistic health, integrating traditional yoga, Ayurveda, and compassionate care. Through online yoga classes, doctor and diet consultations, and curated wellness experiences, we bring ancient wisdom into modern lives with ease and integrity.

We’re seeking a dynamic Wordpress Developer who thrives at the intersection of strategic execution and digital innovation. If you're a proactive leader with a passion for systems, storytelling, and results, we’d love to hear from you.

Key Responsibilities (Prioritized by Impact)

1. Website & Hosting Management

• Oversee WordPress sites (TheraYog, YoginiSrishti, VedicMum, VM): updates, uptime, plugin health
• Manage hosting accounts (Hostinger, GoDaddy, Bluehost) and domain renewals
• Maintain Shopify stores: product listings, landing pages, blogs, offers

2. API Setup & Integrations

• Configure and manage payment gateways (Razorpay, Cashfree, Stripe)
• Integrate Shopify, Shiprocket, WhatsApp APIs (WATI/AiSensy)
• Set up and monitor webhooks for payments, LMS, logistics
• Troubleshoot integration issues swiftly and effectively

3. LMS & E-commerce Platforms

• Manage LMS platforms (Knorish or similar): course setup, automation, user experience
• Ensure seamless student and customer journeys
• Optimize workflows using Pabbly, Automator plugins
• Leverage tools like Calendly, Notion, Asana, Manatal for cross-functional coordination

4. Analytics & Reporting

• Build dashboards (Google Analytics, Tableau, Power BI)
• Monitor uptime (UptimeRobot), performance metrics, and campaign ROI
• Deliver actionable insights on funnels and customer journeys

5. Digital Marketing & Campaign Management (Primary Focus)

• Manage Instagram, YouTube, LinkedIn for brand growth
• Plan, execute, and optimize paid campaigns (Meta, Google, YouTube)
• Apply SEO best practices across content and web assets
• Run automated email and WhatsApp marketing flows
• Track and analyze campaign performance with precision

6. Automation & Tech Tools

• Optimize workflows using Pabbly, Automator plugins
• Leverage tools like Calendly, Notion, Asana, Manatal for cross-functional coordination

Required Skills & Qualifications

• Bachelor’s degree in any field
• 3+ years in WordPress, hosting, domain management, and digital marketing execution
• Familiarity with Shopify, LMS platforms (Knorish or similar)
• Strong grasp of API integrations, payment gateways, automation tools
• Experience with CRM/ERP systems (Zoho, Odoo, Freshworks)
• Proficiency in analytics tools (Google Analytics, Tableau, InsightIQ)
• Hands-on with email/WhatsApp marketing platforms
• Basic design/editing skills (Canva or similar)
• Excellent documentation and organizational abilities
• Problem-solving mindset with cross-system troubleshooting skills

This role is ideal for someone who blends technical fluency with strategic vision, and who’s ready to lead digital transformation in a purpose-driven wellness brand.